In deciding to hold your ‘live and remote’ combination event there are programmes to design for your different participants. As you will have a mix of onsite delegates and remote delegates.
In creating the programme for onsite delegates you may well be able to call on your previous experience or that of your colleagues or service providers as traditional (face to face events) have been with us for many years.
But creating the programme for remote delegates can be more challenging. Without careful thought the remote delegate programme can easily fall apart. I have experienced programmes that are either too full or not full enough for remote delegates.
Here are some thoughts on how you can work to provide a programme that doesn’t overload your remote delegates:
Eating, Drinking and Comfort
Whilst you cannot see your remote delegates you will be aware that they will need to eat, drink and have time for comfort breaks. This time has to be built into your remote programme experience. If you don’t consider this then you are not looking after your remote delegates.
I have taken part in many events as a remote delegate only to find that there wasn’t a gap in the programme for me to do anything other than stay glued to my computer. It probably wasn’t intentional on the part of the event planner but it affected my overall event experience.
My key tip here is not to have speaker presentation, speaker interview, speaker presentation, speaker interview in a continuous loop but to have a balance which allows breaks for your remote delegates.
Give people time to grab a coffee, check their messages, and generally provide them with the freedom to do what your onsite delegates are able to do in their break periods.
Lack of Engagement
I think that one of the reasons why so much is packed (by some event planners) into an online programme is simply due to the ‘engagement fear’ that many event planners have. It can come from the idea that if there isn’t enough content then the remote delegate will leave the event.
But, my belief is that with carefully designed content that allows breaks and reflection time the remote delegate will be much more likely to return to your programme and participate in your event.
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