Event IQ is the blog of Planet Planit. It has three core elements; strategy, content and organisation. The aim of the blog is to help you make the most of your event. It offers tips, tactics and opinions to help make your conference the best it can be. Or if you are exhibiting at a trade show it helps your organisation stand out from all the other exhibitors.

Event IQ is your free source of articles on conferences and events.

The amount of content for event planners on the web has grown exponentially. The drawback is it can be hard to find knowledgable, trusted experts with practical advice.

Planet Planit is a go-to resource that cuts through the clutter to do just that.

Shawna McKinley


Event IQ includes posts on:

Content – Ideas and techniques for approaches to making content stand out at your conference. Plus some posts on marketing and social media as you will need to distribute your carefully crafted content.

Strategy – Having a plan, understanding what you want as outcomes and carrying out research are all included here. It’s the high level approach that is the focus.

Organising Events – The nuts and bolts of organising an event.

Event Bulletins – Announcements of events and initiatives from selected organisations.

Books – Reviews of books, e books and guides.

Event IQ – Sharing Insights on Events

Conferences, networking events and trade shows are the focus of our blog.

How they can help you and how you can maximise them to help your buyers is what this blog is all about.

From the awful to the brilliant we have seen all sorts of events of various shapes and sizes. We have taken our observations and mixed them with our experience of creating and managing events and come up with practical tips and insights that you can use.


Writers & Contributors from across the Globe

Within Event IQ you will find that posts are provided by a mix of contributors from across the globe. Some posts are operational, some are strategic and some are commentary on events and business in general.

Our contributors have one thing in one common: they have a deep understanding of their field of expertise and have willingly agreed to share their knowledge to help you.

The guest posts are from practitioners who have the sweat and tears of hard work in their area. They share what has worked and what hasn’t worked for them.