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Why Ebook Marketing Needs to be in Your Strategy

Why Ebook Marketing Needs to be in Your Strategy

by Paul Cook

Ebook marketing is an effective strategy for businesses keen to boost their online presence, build authority, generate leads and increase conversions.

Say No to Jargon and Write for a Wider Audience

Say No to Jargon and Write for a Wider Audience

by Paul Cook

Jargon can seem like a quick fix to convey complex ideas, but it can actually act as a barrier to communication.

Finding the Right Speaker Depends on the Precision of Your Words

Finding the Right Speaker Depends on the Precision of Your Words

by Paul Cook

Finding the right speaker for your conference should be easy but differing expectations can lead to problems. By being precise with your words you can find the right speaker.

Talking Hybrid Events with EIBTM

Talking Hybrid Events with EIBTM

by Paul Cook

Delighted to have an opportunity in a tweet chat to talk about hybrid events as part of EIBTM Education week.

Why Santa Claus is the Ultimate Event Professional

Why Santa Claus is the Ultimate Event Professional

by Paul Cook

Santa Claus is one of my stars and every year he has the best celebration which is always a massive event success.

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